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SEMINAR ON BRAND MANAGEMENT
SEMINAR ON BRAND MANAGEMENT
We are going for a international Seminar on ' BRAND MANAGEMENT' at Nila Palace on the fifth of October 2007. We are focusing on the topic ' INTERNATIONAL ISSUES IN BRAND MANAGEMENT', branding is the process of making products and companies into brands . Consumer’s responses to the brand revolve around the brand image. Effective brand management across multiple markets is a significant challenge for companies that enter new markets. Senior executives around the world when surveyed stated that it is becoming harder to maintain the brand consistency. With globalization and explosion of marketing channels brand management is becoming a harder task, this made us to put our focus into brand management.
SEMINAR ON KNOWLEDGE MANAGEMENT
SEMINAR ON KNOWLEDGE MANAGEMENT
We organized a National Seminar on 'KNOWLEDGE MANAGEMENT' at Nila Palace, where 467 participants registered. The Seminar was inaugurated by Dr. M.K Ramachandran Nair, Hon. Vice Chancellor, University Of Kerala.

The main high lights for our Seminar was:
Dr. A.V Vedpuriswar, Asst. V.P, Satyam Computers Ltd.
Dr. T.J Kamalanabhan, IIT Chennai.
Prof. Dr. Kanna Biran, NIT, Trichy.
Ms. Letha Kumari, Operations Head, Tata Consultancy Services.
Shri. Brijesh Krishnaswamy, V.P, Olam Exports India Ltd.
SEMINARS ATTENTED BY OUR TEAM SEMINARS ATTENTED BY OUR TEAM
a) International Seminar on Advertisement and Sales Promotion by M.S.N.I.M.T.
b) National Seminar and Regional Seminar organized by IMK Kollam.
c) Seminar organised by IMK Alappuzha.
d) Seminar organized by IMK Thiruvananthapuram.
e) Seminar organized by DCSMAT.
OTHER ACTIVITIES
OTHER ACTIVITIES
Our students have participated in the national commerce and management meet organized by Osmania University where they have been declared as the overall champions. They have also participated in the quiz competition organized by district tourism promotion council, where they have secured the fourth place.
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